A new cultural fad — combining a road race with something like a gentler version of a paintball event — is coming to Dalton in a few days.
Event organizer Scenic City Multisport is putting on what president Denny Marshall said is the first color run to come to the North Georgia area for a road race on Saturday, March 9, at 1104 Redwine Cove Road S.W. Proceeds from the event will go to Komen Chattanooga, the local unit of the Susan G. Komen Foundation.
The event will be an un-timed run in which participants wear white T-shirts and are sprayed by volunteers and organizers with non-toxic, edible color as part of the race. Some color runs offer runners a variety of colors, but this one, dubbed “Wash Me Pink,” is all about the banner color for breast cancer awareness.
“The weird thing about color runs is it’s not really a race,” Marshall said. “Instead of a hard-core race with serious runners, it’s more of a family get-together.”
Komen Chattanooga mission director Anita Stewart said 75 cents of every dollar goes back to the local mission for screenings, educational efforts and grants to various organizations involved with the treatment and early detection of breast cancer. The other 25 percent goes to the national organization for medical research and advancements, she said. The group hopes to raise $30,000 with the event.
Komen Chattanooga covers Whitfield, Murray, Dade, Walker, Catoosa and Fannin counties in Georgia and Grundy, Marion, Sequatchie, Bledsoe, Rhea, Meigs, McMinn, Polk, Bradley and Hamilton counties in Tennessee.
“We’re very excited about this race,” Stewart said. “I think this is gong to be the first color run that’s been introduced in the North Georgia area. We’re really excited that we’re bringing that to Dalton.”
For more information about the race, or to register, visit www.sceniccitymultisport.com. Registrations will also be accepted on race day.
Local News
Related Photos
-
A “color run,” which combines an untimed run with participants getting sprayed with colors, is coming up March 9 at the Redwine Cove community in south Whitfield County. The event supports breast cancer awareness. Contributed photo
Discussion
March 1, 2013
Color run coming to Dalton
- Local News
-
-
Infant dies in ‘tragic accident’
A 2-month-old baby was killed after her mother accidentally pinned her and the child’s father against the wall of their home on Sunday, officials said.
Continued ... - Mountain Creek Academy: Webb says son kept her in school
- Phoenix High grad epitomizes persistence
- NWGCCA: Porter pushes past obstacles
- Armed robbery suspect arrested
- City Council approves new turf for soccer field at Lakeshore Park
- May 20, 2013
- McNeills, Mohawk honored for historic preservation
- Warning signs: Technology speeds disaster alerts, response
- Area
- Flash flooding reported
- May 19, 2013
- ‘It was a brutal time’
- Sweet Pea Tea
- Former Varnell manager resigned as council members questioned credit card use
- ‘You aren’t alone’
- Murray sheriff’s office warns against scam
-
Infant dies in ‘tragic accident’
Obama Pledges Urgent Aid for Tornado Victims
Raw: Aerials Show Path of Oklahoma Destruction
Raw: Widespread Destruction in Moore, Okla.
Raw: Massive Funnel Clouds in Oklahoma
Raw: Japan's WWII Atrocities Under Fire in Seoul
Voters Could Elect LA's First Female Mayor
Raw: Rescuers Pull Tornado Survivors to Safety
Oklahoma Gov: 'Hearts Are Broken' After Tornado
Raw: Walking in a Flattened Okla. Neighborhood
Raw: Rescue Workers Search Oklahoma School
Raw: Witness Describes Scene After Okla. Tornado
Raw: Aftermath of Massive Tornado in Oklahoma
Raw: House Burns After Massive Oklahoma Tornado
Raw: Tornado on the Ground in Oklahoma
Split-second Choice Ended With NY Student Dead
White House Backs 'Shield Law' for Media
Wave of Attacks Kills Scores in Iraq
Pug Life on Display at Wisconsin Festival
Company Promises to Make All Snail Mail Digital
Analyst: Tumblr Fills Void in Yahoo's Offerings
